The Stordalen Foundation, initiated by the couple Gunhild and Petter A. Stordalen, supports work aimed at solving health, environmental and climate challenges. It makes financial contributions and provides expertise, either directly or indirectly through the Corporate Responsibility platform in Home Invest and its subsidiaries. 

The Stordalen Foundation believes the world will not leap forward with philanthropy alone. However, The Stordalen Foundation might just provide the necessary nudges. The Stordalen Foundation does not accept applications without prior invitation.




EAt initiative


In 2013, Dr Gunhild A. Stordalen funded a new initiative under the Stordalen Foundation umbrella; EAT, of of which she is a Director. 

EAT is a global initiative linking food, health and sustainability across science, business and politics. EATs main academic partner is Stockholm Resilience Centre, and the Initiative is being developed in close collaboration with world renowned partners such as Harvard University, Cornell University, University of California Berkeley, University College London, New York Academy of Sciences, CGIAR Consortium, The Lancet, The Chatham House, Google Inc., Deloitte, Tetra Pak, Confederation of Norwegian Enterprises, Norway’s leading financial group DNB, National Geographic Society, McKinsey Global Institute, WWF, International Union for Conservation of Nature, World Association of Chefs Societies, The Norwegian Institute of Public Health, University of Oslo, Norwegian Research Council and The Norwegian Veterinary Association, to mention but a few.

The EAT Advisory Board consists of 32 renowned experts from all over the world, spanning from nutrition, human and veterinary medicine, to economics, politics and agriculture, to environmental and climate sciences, and meets 3 times a year. The Board is chaired by Professor Johan Rockstrom (Executive Director, Stockholm Resilience Center at the Stockholm University).

The overall objective of EAT is to expand the interdisciplinary scientific knowledge platform on the interconnections between food, health and environmental sustainability, spur innovation along the food value chain, facilitate development of evidence-based policies as well as strategies to induce behavioral change at a population level towards healthier and more sustainable food.

An important part of the EAT Initiative is the annual gathering of the community at the high-level EAT Stockholm Food Forum in Sweden. Over two days, a highly selective crowd of 500 international leaders and experts from science, business, politics and civil society, gather to discuss the intertwined challenges and urgent need for developing synergic strategies and solutions across disciplines and sectors. The two previous EAT Forums in 2014 and 2015 were successfully organized with delegates from 28 and 31 nations respectively, and a broad range of speakers, from such as President Bill Clinton or Dr. Francesco Branca (WHO), to the Prime Ministers of Norway and Sweden, respectively.


GreeNudge is led by Director Dr. Knut Ivar Karevold (PhD/Organizational Psychologist). 

The Executive Board of Directors is chaired by its founder, Dr. Gunhild A. Stordalen, and consists of a multidisciplinary team with a range of competencies related to climate change and behavioral change: Dr. Steffen Kallbekken (Scientific Director at CICERO), Benedicte B. Eie (Head of Communication, H&M Norway), Henrik A. Christensen (Partner, Ro & Sommernes Law firm), Einar Håndlykken (President of Odd Football Club, former President of ZERO) and Beate Nossum (owner and CEO, Beat Communication). 

The GreeNudge International Advisory Board (IAB) consists of the world's leading thinkers and researchers in behavioral economics. The IAB provides expertise and guidance related to the GreeNudge scientific research program and to applications of behavioral economics to achieve behavioral changes among consumers. The IAB members are Cass Sunstein (Harvard University), Richard Thaler (Chicago University), George Loewenstein (Carnegie Mellon University), Brian Wansink (Cornell University), Max H. Bazerman (Harvard University), and David Halpern  Chief Executive of the Behavioural Insights Team BIT).  




The Zero Emissions Resource Organization (ZERO) works to delimit climate change caused by human activities and create solutions that help meet the growing demand for energy not harmful to the climate. ZERO assumes that in every sector of the economy there are technological alternatives that are emissions-free. It strives to promote these opportunities among policy makers and business people. Gunhild A. Stordalen has served on the board since 2008. She has been directly involved in the ZERO conference, Scandinavia’s biggest climate conference on green growth and emissions-free solutions. ZERO was directly supported by Stordalen Foundation and Nordic Choice Hotels until 2013. 


The European Climate Foundation


The Stordalen Foundation, through Nordic Choice Hotels, supported the European Climate Foundation, as one of eight major core donors in years 2011-2012. The ECF was founded in 2008 to promote climate and energy policies that greatly reduce Europe’s greenhouse gas emissions and help Europe play an even stronger international leadership role in mitigating climate change. The organization has its own projects but also supports a number of climate organizations in Europe financially and strategically. Gunhild A. Stordalen served on the supervisory board from 2010 until 2012.


In cooperation with the ECF and the British Medical Association (BMA) the Stordalen Foundation contributed to the conference «The Health and Security Perspectives of climate change» in London, October 2011. The conference drew the attention of doctors, military leaders and key players from the security industry who came together to discuss climate change from the perspective of health and security.





Nordic Choice Hotels a Unicef sponsor. The Water for Life project has helped build water wells, improved water quality and sanitary conditions for school children in Malawi, Nepal, and Madagascar. I 2012, Nordic Choice and Unicef initiated a new three-year agreement: Free to Grow. This project will help more children grow up free from violence and violation of their rights.

Rainforest Foundation Norway


Rainforest Foundation Norway cooperates with indigenous peoples to save the rainforests of the Amazon, Asia and Africa. They work to observe and preserve forest areas, secure the rights of the indigenous peoples, influence national and international politics, and regulate business practices in order to stop the destruction of the rainforests. Nordic Choice Hotels has a comprehensive collaboration with the Rainforest Foundation. Petter A. Stordalen is an active ambassador for the cause. And for every hotel night booked, Nordic Choice Hotels channels the means to preserve 100 square meters of rainforest. In 2011, the company helped preserve 53 600 hectares of rainforest, thereby helping store 18.3 million tons CO2. 





In July 2012, 250 specially invited investors, business leaders, top academics and policymakers meet to discuss new and profitable solution to the climate, environmental and development issues of our time. The Stordalen Foundation and The Rothschild Foundation will co-host and sponsor as the Smith School of Enterprise and Environment at the University of Oxford holds the Re|Source 2012. Former US President Bill Clinton, filmmaker James Cameron and Nobel Prize winning economist Amartya Sen as well as other influential speakers will address the conference.


The Norwegian Animal Protection Alliance


The Stordalen couple has supported the Norwegian Animal Protection Alliance over several years – both as project contributors and as spokespersons in the fight against fur farming in Norway. The Norwegian Animal Protection Alliance works for the rights of animals and for animal protection in Norway. It bases its work on sound professional criteria.



The Stordalen Foundation also supports other initiatives that promote animal welfare such as the Blue Cross (animal welfare charity in the UK) and Dyrebeskyttelsen Kongsberg.


The Board


Gunhild A. Stordalen

MD/PhD, co-founder & chair of Stordalen Foundation and CEO of GreeNudge. Director of the board of Nordic Choice Hospitality Group, Ecohz, Zero and European Climate Foundation.

Gunhild A. Stordalen (born 1979) is a Norwegian medical doctor and environmentalist, and holds a PhD in pathology/orthopaedic surgery from the University of Oslo. 

She is the co-funder and chair of the Stordalen Foundation, which she established in 2011 together with her husband and Norwegian hotel chain owner Petter A. Stordalen. Under the Stordalen Foundation, she initiated the environmental organization GreeNudge, now an independent foundation with the mission to initiate, fund and communicate behavioural research on measures that can nudge and push forward sustainable behaviour at scale. She chairs the GreeNudge management board. 

In 2013, she founded the EAT initiative under the Stordalen Foundation, together with the Stockholm Resilience Centre as the main academic partner. Stordalen has been a driving force in linking climate, health and sustainability, through conferences such as the Swedish Society of Medicine´s “Global Health – Beyond 2015” and Oxford University´s ReSource2012. 

She is also heavily involved and has helped develop the annual Zero Emission Conference (ZERO). She holds several board positions in both corporate companies such as Home Invest and Nordic Choice Hotel Group, not-for-profit organizations such as Zero Emission Resource Organization (ZERO) and EcoHz Renewable Energy Foundation. In addition, she serves at the International Advisory Board of Stockholm Resilience Centre at the Stockholm University. 

She has served on the Norwegian Medical Association´s Council for Human Rights, Global Health and Climate Change, as well as Norway's National Council for Sustainable Development. She is a published scientist and a renowned public speaker with a distinct, personal voice and a strong, passionate commitment. 

Stordalen has several times been ranked among the 100 most influential Norwegian Women by the Financial magazine Kapital. She was named Woman of the Year 2013 for her environmental work by Norway’s largest magazine for women, KK, and appointed Environmental Hero of the Year by WWF Sweden in 2014. In March 2015, she was appointed Young Global Leader by the World Economic Forum.

Petter A. Stordalen

Co-founder and board member of Stordalen Foundation, Owner and CEO of Home Invest. Chairman of the board of Nordic Choice Hotels and Home Properties, chairman of Home Capital.

Petter A. Stordalen is the son of a merchant. He started out selling strawberries in the small town of Porsgrunn. Today he owns one of the biggest hotel chains in the Nordics. The company has over 170hotels, employs 10 000 people, control 11 well-established brands and boasted an annual revenue of 7.199 million NOK in 2011. 

The triple bottom line philosophy guides the Corporate Responsibility (CR) work at Nordic Choice Hotels; the financial, the environmental and the social statements should all go in the black. In 2007, the company became the world’s first smoke-free hotel chain. In 2008, every hotel was certified in accordance with the ISO 14001 standard. 

The company also cooperates with the Rainforest Foundation Norway and helped preserve 53.600 hectars of tropical rainforest in 2012. The same year Nordic Choice Hotels opened Norway’s first hotel to achieve the highest energy efficiency ranking available.
Nordic Choice Hotels has won the Grand Travel Award for Best Work Place four years in a row. 


Henrik Christensen

Board Member

Henrik A. Christensen holds a cand. jur. degree (1989) from the University of Oslo. He has been a law firm partner at Ro Sommernes since 2004. Christensen handles property law, bankruptcy and debt settlements, mergers and acquisitions as well as law involving securities and stocks. In addition he serves on the boards of companies owned by Petter A. Stordalen as well as other businesses.

Sune Nordgren

Board Member

Sune Nordgren, former artist and illustrator, is now one of Scandinavia’s best-known curators of modern art. He was the founding director of the National Museum of Art, Architecture and Design in Oslo, Norway (2003-2006) and the founding director of BALTIC, the Centre for Contemporary Art in Gateshead, England (1998-2003).



Board Member

Henrik Anker Stordalen (born 1994) is a graduate from Fagerborg High School in Oslo (2013). After finishing his studies at The Norwegian Military Academy (2015), he continues his education at The School of Management in Bergen, Norway. 


Emilie A. Stordalen

Board Member

Emilie Anker Stordalen (born  1992) is a recent graduate from Cornell University in New York, where she holds a Bachelor of Science in hospitality mangement. She is currently enrolled at Imperial College London, where she is completing her Masters Degree in strategic marketing and business management. 



Jakob A. stordalen

Board Member

Jakob Anker Stordalen (born 1997) is a graduate from Oslo Commerce School. He is now studying at Stowe School in Buckingham, England, taking courses in British and American Politics, Economics and American and Russian History.





Office of the Chair


We regret to inform you that Stordalen Foundation currently does not review applications on other than strictly by-invitation basis.


If you are a journalist and wish to talk about the work of the Foundation, please contact us via EAT's Press Office;




Kongens gate 11
2. etg.
0153 Oslo, Norway

P.O. Box 1232

0110 Oslo, Norway